The new Ypsilon Sport by MomoDesign makes its debut on the Lancia stand. This is a new chapter in the collaboration between two brands famous in the world over for their contribution to the development of Italian industrial design. The new Ypsilon range addresses young motorists who are looking for a sporty car at an accessible price. The model will can be found on the market from the end of June in Italy and will subsequently join the new Ypsilon range on all the other markets. It is powered by a 1.3-liter Multi Jet 16-valve that produces 105 BHP and 200 Nm of torque. It sends the power to the wheels through a 5-speed gearbox and it reaches a top speed of 177 km/h. The car can accelerate from 0 to 100 km/h in 10.3 seconds. Also it has a 1.4-liter engine as option that is matted to a 6-speed manual gearbox.
Sustained by the success of the previous Ypsilon MomoDesign, the new Ypsilon Sport by MomoDesign makes its debut on the Lancia stand, a new version of the model with a dual soul (dynamic look and innate elegance), and a new chapter in the collaboration between two brands famous the world over for their contribution to the development of Italian industrial design.
Lancia and the MomoDesign Styling Centre have created an extremely personal formal language which makes their creations stand out among so many mass-produced products. For example, the exclusive items of clothing and the accessories designed and manufactured by the MomoDesign Styling Centre: from helmets to watches, sunglasses, shoes and suitcases. They are all unique products in the fashion world, just as Lancia creations are unique. The new Ypsilon Sport by MomoDesign is therefore a concrete example of how an 'automotive object' can be reinterpreted from an aesthetic viewpoint together with another brand, highlighting the expressive features that have always identified Italian design: innovation, styling and character.
With the Sport by MomoDesign version, the new Ypsilon range addresses young motorists who are looking for a sporty car at an accessible price, which will guarantee excitement at the wheel, but will maintain the elegance and distinction embodied by this compact Lancia model. The Sport by MomoDesign version will be marketed from the end of June in Italy, and will subsequently join the new Ypsilon range on all the other markets.
Performance and enjoyable driving
People who enjoy driving will find that the compact new Ypsilon Sport by MomoDesign behaves brilliantly on any road, and is always a pleasure to drive, thanks to the low suspension trim and the adoption of disc brakes even on the rear axle.
Where the engines are concerned, the brilliant 1.3 Multijet 16V is extremely aggressive, delivering 105 bhp at 4000 rpm and torque of 200 Nm (20.4 kgm) at 1750 rpm. Combined with the 5-speed gearbox, this takes the car to a top speed of 177 km/h, accelerating from 0 to 100 km/h in just 10.3 seconds. Excellent performance that makes this the most powerful compact in its segment, while fuel consumption and CO2 emissions remain excellent, the hallmark of the Multijet: 4.5 l/100 km in the combined cycle and 119 g/km.
The MomoDesign range also includes a 95 bhp 1.4 16v petrol version, on which the entertainment is enhanced by a 6-speed manual gearbox. And finally, those who want to combine the handling of a sports car and respect for the environment on a compact can choose the 90 bhp 1.3 Multijet 16v, which fits a DPF particulate filter as standard equipment.
The equipment and safety of a 'pocket flagship'
Original styling and excellent performance are the distinguishing features of the new Ypsilon Sport by MomoDesign. But it is also lavishly equipped: climate system, 'Dual Drive' electric power steering, Hi-Fi system with radio and CD player, remote control door release, Follow me home device, steering wheel and gear lever knob in perforated leather with silver stitching. Plus diamond effect, burnished 16" alloys, and two colour-coded electrical wing mirrors.
Where safety is concerned, standard equipment on the new Ypsilon Sport by MomoDesign includes ABS complete with EBD, frontal airbags and window bags (sidebags are available on request), and the sophisticated ESP system with ASR and a Hill Holder. The lavish outfit includes electric front windows, a rear seat that folds down and away and a steering-wheel that adjusts for height and reach. And finally, the customer can choose from a wide range of options for his new Ypsilon: from the Gran Luce sunroof to foglights, dual-zone automatic climate control and the Blue&Me system®.
A rear spoiler will be available after the launch, an ideal solution that makes this sporty compact even more aggressive but does not detract from the new Ypsilon's innate class.
All the strong points of the new Ypsilon
The new Sport by MomoDesign version obviously inherits all the distinction and prestige of the new Ypsilon model, a car that combines excellent styling with cutting-edge technology. Just like all the best Italian luxury products, names that are famous all over the world. The new Ypsilon was designed and built for a clientele that likes to stand out with exclusive products, and expects a car to be enjoyable first and foremost. But we must not forget that, like the best Italian luxury goods, the new Ypsilon has extremely refined styling, perfect colour combinations and numerous opportunities for customisation: over 700 possible ways to customise the 'pocket flagship', the result of combining 15 bodywork shades, 4 outfits (Argento, Oro Bianco, Oro Giallo and Platino), 9 new 'b-colore' combinations, 8 different interior outfits and 6 types of alloy wheels (including those in the Lineaccessori). Whatever the level of customisation, the new Ypsilon is always attractive and original, epitomising Italian taste that is famous all over the world.
Four examples are on display in Geneva, all powered by the sparkling 90 bhp Multijet 1.3 16v engine, with the Oro Bianco, Oro Giallo and Platino specifications, and the 'Blue&Me®' Special Series. Two of the cars on show also feature elegant two-tone bodywork, which has always been a distinguishing feature of Lancia and is now the result of a long, complex, painting process.
Once again, the new Ypsilon 'pocket flagship' underlines the great versatility of this successful model, with which Lancia focuses on a future in which the product will not be the only 'premium' element that distinguishes it from the competition, nor will it be the only motivating factor that appeals to a potential customer. For this reason, the brand has studied important novelties in the sales and after-sales fields to meet the desires, needs, tastes and aspirations of numerous different customers. For example, in Italy customers can choose the 'Lancia V.Y.P. Service' (Very Ypsilon People Service), which provides roadside assistance as well as home collection and delivery of the car for programmed maintenance. This means that, for two years, or the entire duration of the warranty period, the customer does not have to worry about taking the car to the workshop for programmed maintenance, because Lancia will deal with it, guaranteeing that the customer remains mobile. In the event of a breakdown, puncture, empty fuel tank, etc. the mobile workshop will intervene rapidly to solve the problem. It is a revolutionary service that is really designed for a 'premium' customer.
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