2010 Chevrolet Spark Woody review and pictures

Posted on Thursday, 5 August 2010 , 10:08:13 byVeronica

Filed under ChevroletGMAmericanEuropean

Chevrolet Spark Woody

Chevrolet has pulled the wraps off a special version of its top-selling Spark supermini. The model was developed to maintain the connection with the American heritage of the brand and to youth culture. The Spark Woody will participate at the Young Creative Chevrolet arts competition which takes place in Paris one day before the International Motor Show next month. The car recalls the dawn of the surf movement in the USA, when surfers bought Woodies. These were traditionally large estate cars that have as base mainstream models, as they were bought cheap and spacious enough to carry their boards and equipment. The Woody has become a part of American culture. The model was developed in the UK for Chevrolet using a 3-quarter vinyl body wrap provided by Pyramid Visuals of Weybridge. Its roof features an Escape Mini-Mal surfboard, as its wood effect paneling was in keeping with the retro-styling of the car. The carmaker decided to present its new car in Newquay, as it a famous place for its surfing culture. The Spark Woody is one of a series of Art Sparks created by Chevrolet Europe in the past year. A new Art Spark, created by 27-year old British artist Ian Cook, will appear later this month at Silverstone Circuit to coincide with the British Touring Car Championship meeting there. The Spark Woody will make its next public appearance this next weekend. More information will be available in a few days.