2010 Kia Ray Concept review and pictures

Posted on Thursday, 11 February 2010 , 12:02:59 byAngela

Filed under KIAConceptsChicago Auto ShowAsian

Kia Ray Concept

Kia Motors developed the Ray plug-in hybrid concept and presented it at the 2010 Chicago Auto Show. The concept is a bold new collaboration between design and engineering and inventively showcases a futuristic 4-seat compact saloon based on the Kia Forte platform. The stylish, aerodynamic Ray combines design and engineering for maximum efficiency, incorporating clean, flush surfaces minimizing unnecessary edges giving a flowing profile and a pronounced rear shoulder ending in a slightly higher deck for reduced drag. The concept is designed to cover driving distances of more than 50 miles using just its electric motor on a single charge, and has a fuel economy of more than 202 miles per gallon of a total range of 746 miles. The LED Kia badge is covered with a single piece of glass that extends over the hood and another piece of glass extends from the cowl of the windshield to the rear header to offer occupants a spacious feeling. The front headlamps slide back to create openings for better air intake when the petrol engine is being used and sliding U-shaped deck-lid extends from the rear of the vehicle at higher speeds for improved coefficient of drag. When the vehicle is parked in the sun, the solar cells provide a trickle charge that helps operate a cooling fan to reduce interior temperatures. Front and rear seats made of lightweight composites, mounted on the side sills, create a floating effect in the cabin and utilize elastomeric materials to support body weight. The center console features the all-new Kia UVO powered by Microsoft providing voice- and touch-activated controls for simple management of music files and hands-free mobile phone operation. The Ray Concept is powered by an all-aluminum 153-horsepower gasoline direct injection 1.4-liter engine that sends the power to the wheels through a permanently-engaged fixed ratio continuously variable transmission, used in combination with a 78 kW electric motor.