Limited edition Ford Fiesta Titanium Individual launched on UK market

Posted on Tuesday, 20 October 2009 , 12:10:25 byEmil

Filed under fiestatitaniumindividuallaunchedukmarketfordFordLimited EditionHatchbacks

Limited edition Ford Fiesta Titanium Individual launched on UK market

The guys working for the British division of Ford seem to be really trying all they know to resist in these harsh times of economical and financial crisis. Their latest marketing strategy includes the launching of a special edition Ford Fiesta to the British lineup of models. More precisely, the Ford Fiesta Titanium Individual special edition model has been added to the UK range of models. The limited edition Ford Fiesta Titanium Individual wants to be a more luxurious version of the Ford Fiesta, having important features like Bluetooth connectivity with USB, two tone leather sport seats in red and silver, seven spoke 16 inch alloy wheels, red and silver leather steering wheel and gear knob, a choice of six different exterior colors as well as red and silver door panels and dashboard. Ford has stated that the limited edition Ford Fiesta Titanium Individual offers a 100 pounds saving in comparison to a similarly equipped Ford Fiesta Titanium model. Not bad but could have been better.

The engine range available for the Ford Fiesta on the British market includes 1.6 liter gasoline and diesel engines, a 1.25 liter petrol engine and 1.4 liter gasoline and diesel engines. The number of Ford Fiesta versions available on the British market is very large. Thus, we can find the Ford Fiesta Zetec S, the Ford Fiesta Studio, the Ford Fiesta Titanium, the Ford Fiesta Edge, the Ford Fiesta ECOnetic and the Ford Fiesta Zetec. Quite a large range of versions and customers could get confused when choosing their desired car.

The 100 pound saving is something but I think it is not enough to draw potential buyers. I think that the fact that the Ford Fiesta Titanium Individual is a special edition might attract more buyers than the 100 pounds saving. The idea of having a limited edition model, the sense of exclusivity, makes people to buy a car rather than a mere 100 pound saving.


Limited edition Ford Fiesta Titanium Individual launched on UK market image Limited edition Ford Fiesta Titanium Individual launched on UK market image
Limited edition Ford Fiesta Titanium Individual launched on UK market image Limited edition Ford Fiesta Titanium Individual launched on UK market image
Limited edition Ford Fiesta Titanium Individual launched on UK market image Limited edition Ford Fiesta Titanium Individual launched on UK market image