Promotional video of Spada Codatronca supercar revealed

Posted on Wednesday, 21 October 2009 , 15:10:19 byEmil

Filed under codatroncapromotionalrevealedsupercarspadaSpecialty MarquesSupercarsSuperSport

Promotional video of Spada Codatronca supercar revealed

Ercole Spada is the former chief designer of BMW and Zagato and the creator of a limited edition supercar named Spada Codatronca. The Spada Codatronca has a very weird design, with the rear of the car being in the center of attention. The advertising agency named Kobayashi came up with the idea to produce an animated promotional video which is clearly inspired by the Batman comics, but, at the same time, it is noted that the city we are looking at is not Gotham and the vehicle is not the Batmobile. Why bring up the subject and practically allow everyone to make fun of the design? A smart advertising agency would have diverted the attention from the batman shaped design and would have created a new story behind the design of the car.

Anyway, the Spada Codatronca gets its power from a 7.0 liter V8 engine capable of developing 630 horsepower at 6500 revs per minute and 668 Nm of torque at 4800 revs per minute. Thanks to the powerful engine, the Spada Codatronca manages to reach a maximum speed of 340 km/h while going from 0 to 100 km/h in only 3.4 seconds.

I do not know what the creator of this promotional movie was thinking. I believe that he tried to promote the idea that this car is the real life Batmobile but, to be honest, this would be a huge mistake. Come on, who ever heard of a filthy rich adolescent comic book reader? The marketing strategy should be changed at once if they want to sell this car.

You can watch the video here


Promotional video of Spada Codatronca supercar revealed image Promotional video of Spada Codatronca supercar revealed image
Promotional video of Spada Codatronca supercar revealed image Promotional video of Spada Codatronca supercar revealed image
Promotional video of Spada Codatronca supercar revealed image Promotional video of Spada Codatronca supercar revealed image