Lincoln is doing its best to compete with other luxury automakers. The company recently announced a new promo for the summer that will offer free scheduled maintenance for three years or 45K miles on all new vehicles that are purchased this summer.
Lincoln's U.S. customer program has debuted on June 18 and is scheduled to run through September 7.
The promotion applies to all 2010 and 2011 model year Lincolns and follows similar moves in recent years from brands like BMW and Volkswagen.
"Our commitment is to further grow the Lincoln brand and offer our luxury customers the premium experience they deserve and expect," said Ken Czubay, Ford Motor Company's vice president of U.S. Marketing, Sales and Service.
The program covers oil changes, tire rotations, vehicle inspections, engine belts and hoses for three years or 45,000 miles as well as wear items, including brake pads and wiper blades, which normally are not covered by a vehicle warranty.
"Our free scheduled maintenance offer marks only the first step in our plans to further upgrade the Lincoln experience," Ken Czubay added.
The company is also looking to expand its brand lineup with seven all-new or significantly refreshed vehicles in the next four years. Lincoln will offer a refined, modern design, new powertrains and advanced technology, as it is aiming at competing with Cadillac and Lexus in North America.
The company also plans to introduce its first C-segment vehicle, new powertrains, including a new V6 engine and fuel-efficient transmissions.
|GM offers RemoteLink Mobile access for 2014 models|
|Ford is replacing GM as no.1 sales leader in the Canadian territory|
|Volkswagen announces the Carefree Maintenance Program for the entire 2009 line-up|
|Lincoln plans to close 200 metro dealers and upgrade the rest|
|Lincoln is working on the MKC crossover|
|One 1993 Lincoln Mark VIII shakes the dust off|
|Chrysler halts Wrangler production|
|Lincoln MKS 2009 to be revealed at the LA Auto Show|
|Lincoln cars great for self reflection in a quiet environment|
|Mercury and Lincoln complementing each other|
|Lincoln MKZ Black Label|
|Chevrolet Silverado price|
|Lincoln MKZ Concept|
|Lincoln Continental Concept|
|Latest||Cars & News|
|2018 Buick Enclave review|
|2017 Ford F-250 XLT Super Duty review|
|2015 Audi A8 L Chauffeur review|
|2015 McLaren P1 by MSO review|
|2015 Mercedes-Benz S63 AMG Coupe review|
|Skoda Superb Combi official pictures|
|BMW 3.0 CSL Hommage introduced|
|Fiat Aegea revealed|
|Volvo V40 Carbon gets a Polestar upgrade|
|Audi Q3 gets off-road look|