New Design Director at Saab Automobile

Posted on Monday, 21 June 2010 , 02:06:19 byAlina

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New Design Director at Saab Automobile

Saab Automobile today announced the appointment of former Bertone and Pininfarina designer Jason Castriota as its new Design Director. Castriota is the one responsible for such memorable designs as James Glickenhaus' one-off Ferrari P4/5 by Pininfarina and the controversial Bertone Mantide. He will help Saab's design team compete with rivals such as BMW, Audi and Mercedes-Benz.

"I'm greatly looking forward to joining such an iconic brand," said Castriota. "This is an exciting opportunity for me to help shape its future products" he added.

Castriota, 36, will report directly to Saab Automobile CEO Jan Ake Jonsson, taking the lead role in design at Saab. Together with his design company will be responsible for exterior and interior design and will lead the design activities at Saab as the brand renews and broadens its product range.

Victor Muller, Saab Automobile's Chairman, said: "Bringing a young, highly-talented designer to Saab underlines the company's determination to produce cars which stand out because of their unique aircraft inspired, Swedish identity."

Castriota comes from New York. He graduated from Emerson College in Boston and then attended the prestigious Art Center College of Design in Pasadena, California. In 2001, he left the college to join Pininfarina's design studio in Turin, Italy. He took up the position of Director of Design at Stile Bertone in 2008 and then opened a design consultancy with offices in New York and Turin.