Ford will reduce the price of the Focus Electric in the US

Posted on Monday, 15 July 2013 , 20:07:08 byDan

Filed under fordamericanfocusevtechnologypricingFordAmericanTechnologyElectric VehiclePricing

Ford will reduce the price of the Focus Electric in the US

American carmaker Ford announced that the Focus Electric will have a lower staring price. The specialists will actually reduce it by $4.000 for the 2014 models year. Why is this happening now? Well, the carmaker wants to attract the attention of the buyers who have been reluctant so far to buy electric vehicles. This is what Detroit News reported in an article. There was a Ford official who told reporters that the company will not follow the steps of its competitors and reduce prices. For that matter, US sales of electric vehicles in the first six months of 2013 reached 41.000 units. The bad news is it only makes up only 0.5 % of all new cars and trucks sold in this period. Despite the figures, incentives and price cuts have led to a 385 % increase in sales since the beginning of the year in comparison to the same period in 2012. The Ford Focus Electric now has a starting price of $35.200 which has been reduced from $39.200. The bad news is that it is still $6.000 more expensive than the Nissan Leaf. The carmaker thinks that the low price keeps them competitive in the marketplace. If the people in charge will decide to deduct the $7.500 federal tax, the Focus EV will be bought from $27.700 which is quite impressive. The Electric version of the model will be the cheapest in California. How this will be possible, you might ask. Apparently the state offers a $2.500 credit as well which brings the price down to $25.200. Nissan and Honda have also reduced their process and this is why Ford has decided to do it. The 2014 Chevrolet Volt will also be cheaper and GM intends to follow. This model will have a starting price of $35.145.


Ford will reduce the price of the Focus Electric in the US image Ford will reduce the price of the Focus Electric in the US image
Ford will reduce the price of the Focus Electric in the US image Ford will reduce the price of the Focus Electric in the US image
Ford will reduce the price of the Focus Electric in the US image Ford will reduce the price of the Focus Electric in the US image